“Want” Button soon to come in Facebook

Last week, developer Tom Waddingtonuncovered Facebook code that points to the creation of a “Want” button

Want button would be useful for indicating purchasing intent, versus the more general “Like” button — and subsequently enabling more targeted ads against Wants — these newer details potentially give a clue as to what kinds of purchases Facebook could enable, and allow to share on your timeline.

Techcrunch

 

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