Ecommerce – Who is most effected when Facebook is down?

According to Web monitoring firm Catchpoint, sites affected included Urban Outfitters, L.L. Bean, HSN, JCPenney, Teleflora, and 1-800 Flowers.

The lesson learned once again is that everyone is prone to failures (Google, Facebook, Twitter, etc) some will experience downtime and others slow performance. As a site owner (or developer) you need to be prepared for these kinds of failures, you need to build your site knowing that failure will happen. Some things to consider:

  • Wait for your content to load before executing these 3rd party calls.
  • Have a mechanism of detecting and removing very quickly the offending tag(s).
  • Test your site for single points of failures.
  • Demand accountability from third party providers, and require SLAs.
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