- Time wasters – Apps that can be used for short bursts when you are waiting in line
- Time wasters tend to be faddish
- Core utilities – core utilities are the apps on your home screen:
- Core utilities tend to be very sticky
- Episodic utilitie – typically aren’t on the home screen but are extremely useful in certain situations
- Notification-driven apps – this is an emerging category
- Expect this category to grow as apps get smarter about when to notify, and battery life improves dramatically over the next year or two.